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PAID SOCIAL

Social media campaigns that not only excel but also grow with your business

Social media ads have the potential to be incredibly profitable and expandable… provided you understand how to guide the ad platforms effectively. Discover our ROI-centric strategy that enables our clients to invest millions monthly in paid social media advertising with profitable returns.

We stand as the alternative to your typical 'PPC agency'

Why choose Traffic Valley for managing your paid social campaigns? Here are three compelling reasons

Excellence and Volume Together

You’re not confined to choosing between greater numbers or superior outcomes.

Our expertise lies in optimizing the sophisticated algorithms of platforms such as Meta, TikTok, and LinkedIn to attract genuine customers for you, moving beyond mere clicks or ‘leads’

Eye-Catching Creatives

The effectiveness of paid social hinges on capturing your audience’s attention.

Our advertisements are crafted to make your customers pause their scrolling, engage with your content, and take action—regardless of whether you’re targeting businesses (B2B) or consumers (B2C).

Designed for Growth

Your current monthly ad budget—whether it’s $10K, $100K, or over $1M—is just a starting point.

Our tested strategies are ready to efficiently escalate your ad expenditure, guiding you from your initial investment to your ambitious targets

Who We're Designed to Serve

B2Bs

Avoid cluttering your CRM with low-commitment eBook downloaders. Secure high-quality appointments for your sales team that evolve into significant marketing-generated pipeline opportunities and culminate in Closed Won revenue

They truly care about the success of our account. It's common for digital agencies to merely maintain performance at a consistent level.

In contrast, Traffic Valley is always on the lookout for opportunities to enhance our account through optimization. This proactive approach was missing with our previous agency, leading to our switch. It's precisely this dedication that sets Traffic Valley apart.

High-ticket B2Cs

Optimize the advertising platforms to increase the number of potential buyers engaging with your sales team. Ideal for products or services that require thoughtful consideration and have extended sales cycles, this approach is effective even in tightly-regulated sectors

Prior to partnering with Traffic Valley, turning Facebook into a profitable and scalable marketing channel was a challenge we couldn't overcome. Despite efforts from various agencies and our own in-house attempts, success eluded us regardless of the strategies we employed.

However, the narrative changed with Traffic Valley. Not only did we achieve profitability on Facebook, but we also managed to scale our efforts significantly. Currently, our investment in the platform has expanded to 15 times what it was before our collaboration with Traffic Valley.

Our Three-Step Process for Paid Social Media

We meticulously evaluate each campaign, linking it directly to revenue and won business. Campaigns not yielding a positive return on investment are halted, irrespective of seemingly promising initial metrics.

We craft a tailored strategy designed to leverage the capabilities of paid social algorithms, enabling them to broaden their scope and locate your perfect customer within a vast audience.

Following that, we consistently experiment with new creative elements to ensure the long-term scalability and sustainability of your campaigns. Each creative iteration is meticulously recorded, with insights drawn out to optimize for enduring success

Our Paid Social Success Stories

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Getting Started: Your First Steps

In a 30-minute consultation, utilizing your own data, we will:

  • Provide a complimentary assessment of your SEO performance
  • Pinpoint the top 20% of SEO actions that will yield the most substantial outcomes for your business
  • Clearly determine our potential to enhance your SEO results significantly

Should your website outperform our benchmarks, we’ll extend our congratulations. Otherwise, we’ll explore what the next steps entail.

Unlocking Success in Paid Social Media

Through intelligent campaign adjustments and strategic creative updates, we achieved remarkable improvements for this B2B technology brand:

  • Lead generation soared by an astonishing 3000%
  • The number of opportunities recorded in Salesforce rose by 400%
  • The conversion rate from lead to opportunity enhanced by 125%

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